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BULK SMS
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Different Types of Bulk SMS Service
Bulk SMS is a service! Through which we can send messages to many people at once! This service is primarily used by big companies, media, banks, and mobile companies! Because these companies have more customers! Through DigiDonor Bulk SMS, they inform their new updates to their customers! Which is not possible through SMS! The downside of all this is that sending a message to many people at once is called Bulk SMS! What is Bulk SMS? We have known this. Let us know what the different types of Bulk SMS are?
If you go to any Bulk SMS Service Provider, it will give you three types of facilities to send bulk SMS. In this way, we can say that there are mainly three different types of Bulk SMS, which are as follows:-
Transactional SMS
Service
Promotional SMS
01.
Transactional BULK SMS
When the company sends an alert SMS to the customers about the termination of any service, it is called Transactional Bulk SMS. It is used in such situations. When the customer is already using that service, these messages are not used to promote the products. Instead, it is used to inform the customer about something.
Example:- When the net pack of your mobile is about to expire, you are already informed by the company that your internet pack is about to expire. So it would help if you got it recharged. This is a type of transactional Bulk SMS.
02.
Promotional SMS service
Promotional SMS service is a different type of SMS service. That is used to promote the products. This SMS often comes on your mobile phone that you can buy this thing for so much money.
Example: – 50% off is going on on Amazon. This type of Bulk SMS comes under the Promotional SMS service.
03.
Service Bulk SMS route in DLT SMS
According to the updated TRAI Guidelines, the Service Bulk SMS route in DLT SMS has been initiated, enabling a brand to deliver SMS to its customers, notifying them about a product or service. Header (Sender ID) of six alphabetic characters can be generated for sending SMS from the Service route.
There are two different types of categories in the Service route –
- Implicit
- Explicit
1. Service Implicit SMS:
Informative SMS other than OTP will come into the type of service Implicit route. Using this route, important messages regarding products and services such as purchase consent messages, order status, alerts, reminder SMS, etc., can be communicated to the customers. Promotional SMS cannot be shared using the Service Implicit route.
Example of Service Implicit Messages
- Payment verification messages of a net banking, credit, or debit transaction.
- Product purchase verification messages, order status updates, delivery status.
- OTP SMS for E-commerce website sign-in, mobile number confirmation, KYC, etc.
2. Service Explicit SMS:
After obtaining their consent, SMS delivered to the enrolled customers will fall under the type of Service Explicit SMS. For example, If an SBI Bank customer has approved to receive promotional offers from SBI, these SMS comes under the Explicit Service category. If the customer withdraws and opt-out of obtaining these texts at any point in time, then the SMS will be contemplated Promotional.
Examples of Service Explicit Bulk SMS
Dear customer, Thank you for assisting our premium client. We have an exciting offer for you. You can get an extra 20% discount while shopping at our shop. The offer is acceptable till this week.
Dear customer, This is to notify you that your policy renewal is unpaid. Avail 15% discount on the renewal taxes if you renew the policy before the expiry date.
Now you must have understood the different types of Bulk SMS services?
Frequently Asked Questions
Bulk SMS is not a service limited by the size of one's business. Firms of all sizes can utilize this Bulk SMS messaging service. If you have not tried this type of communication with your clients, you should feel the effectiveness and easiness this type of interaction will provide for you.
All can use that Bulk SMS! So I would like to say that yes, all people can use bulk messages if you are also a businessman! Or, if you are associated with this organization, you can use bulk SMS. The cost to you for using bulk SMS You have to pay what the Bulk SMS provider decides!
Whatever organization you own, you always stand a chance to boost the advantages of SMS advertising by investing time to create personalized messages.
Divide the customer's socio-economic processes and advance your SMS campaign by trusting a reliable service provider.
All industries such as the education sector, financial sector, entertainment sector, e-commerce sector, real estate, automotive, banking, food legal, etc., can choose DigiDonor for SMS marketing services.
- Sms is instant.
- Efficient in generating leads.
- Sms is highly targeted.
- It gives rise to more faithful customers.
- Sms are time and location-oriented.
- Sms knows how to grab attention.
- Trackable analytics.
- Sms are private.